News media production
and automation tools


  • Email
  • Add any and all links, screenshots, and relevant information
  • Place a follow-up call to +47 40 48 00 15, if urgent (24/7/365)
  • We review emails business days between 09:00 and 15:00 CET/CEST

Check status
Monitor your inquiries here: If you are a first time user of Aptoma’s Zendesk, please use the “Have you emailed us? Get a password“-feature.

Monitor our service operations status: If you are a super-user, you should make sure to subscribe to relevant AMP-services to get real-time information about any service maintenance and/or issues.

Invoice and other business inquiries

If you have a question about an invoice, or other business related questions, please reach out by email.

  • Invoice:
  • Other business:

Product updates and upgrades

Updates are backward compatible changes and are deployed continuously to all our products. There are changelogs which you may follow to see what is improved, what is fixed, and what is new. Updates are very frequent, sometimes as much as multiple times per day.

Upgrades are non-backward compatible modifications to existing APIs and/or changes to GUI that require training. Upgrades are coordinated with all our customers. Upgrades occur rarely, usually with years apart.


We create, sell and deliver the media production-, editing- and automation tools, DrPublish, DrEdition Front Pages, and DrEdition Print Automation. These tools run in the browser as Software as a Service (SaaS) tools.

You may read our documentation here.

Contact us at
Demo video

Terms and conditions

Aptoma's service agreement terms (SAMBA)
These terms are mandatory for anyone subscribing to AMP-service accounts. Individually specified termsheet can be added to accommodate your specific additional terms .

Each of our software services have a monthly recurring license cost. We set the price based on a fixed price list for each service. Price list uses no. of editorial FTEs in your organisation as the determining factor, in addition to country of operations. We do not charge a per user fee. A finite and sufficient amount of Terabytes traffic, Terabytes database- and static storage is included in the monthly cost. Support is included in the monthly cost. Assistance comes at a time-and-material cost.

Self-service is required
To be an Aptoma-customer you will need to have IT development staff at your disposal for any API integrations of unsupported third-party software, for sending data to, and receiving data from, AMP-services, and for managing the settings of your AMP-services accounts.

We provide a dedicated point-of-contact, project support and advice as well as on-demand AMP-service feature development and training for super-users during setup projects, but we do not provide consultancy resources for customer-side activities.

IT skill-set requirements
To properly manage your AMP account(s) you will need in-house sysadmins with the following skill-set: HTML5 including JavaScript and CSS, Github, CLI, Running a node.js app on localhost, URL-templates, JSON sent with postmessage, and XML. Depending on which products, you may only need a subset.


All workflows and touch-points comes aligned and biased towards tried and tested media business models, such as website articles, website front-pages, newsletters and print products.

We believe we can help you save resources in print production, in IT and software development by launching you on tried and tested SaaS technology.

Our products support four discrete steps in your production workflow. 1) Planning 2) Writing 3) Editing and 4) Distribution. Our products do not discriminate any channel, we are not print first, and we are not digital first — our services are designed for media content and media product first.

Workflow materializes in two to three browser tabs, one for journalists, and one for digital and print editors, and one additional for print editors. The browser tabs are: DrPublish, DrEdition and LayoutPreview.

Our different main features and techologies are modular, built to solve discrete steps in your workflow, which implies you can use them separately and you may integrate separate workflow steps.

The core principles are create digital first once, use and publish everywhere. Automate print and all other clerical production tasks — without removing the possibility for manual overrides.


Tom Lekang and Thomas Nordby, Amedia, 2024

We've successfully automated 100 newspapers in just over a year. Each 6-7 batch of newspapers only needed one day of training and one day of Q&A, before senior and junior page editors alike were comfortable with automated workflows using Print Automation.

Kjersti Kvile, Fiskeribladet, DN Media Group, 2024

Print editor positions are down approx. 80% (down to only 0.5 positions) since using Print Automation. We are now able to do the editing with the left hand, so to speak. This frees time for journalism and digital editing.

Jarle Grivi Brenna, Verdens Gang AS (, 2023

The collaborative features of DrEdition Front Pages enables us to update the front page quicker. It's been working really well for us.

Endre Lilletvedt, Bergens Tidende AS (part of Schibsted AS), 2023

In 2023, while using Print Automation, Bergens Tidende won the European Newspaper of the Year award for regional newspapers. Print Automation has made our design and typography more consistent and thus much improved our overall newspaper design. Print Automation has also freed time and energy needed for creating big award-winning newspaper stories.

Robin Ettinger Julsgaard, Nordjyske Medier A/S 2022

― “We wanted to give our journalists as much time as possible to write (...) so we began to explore the possibility of integrating Desk-Net to Aptoma.”

The results speak for themselves with an 80 percent increase in production efficiency, according to this case-study published by Desk-Net.

Fredric Karén, SVP Editorial (digital transformation) Schibsted at WAN-IFRA 2022:

[Schibsted] News Media made a decision to invest in Aptoma print automation technology with the ambition to move away from NewsPilot/InDesign and at the same time implement a new editorial workflow to obtain long term efficiencies.

Espen Moe, NHST Media Group 2021:

Print Automation has worked well both strategically and operationally for Dagens Næringsliv and Fiskeribladet. We have good reasons to expect similar results for our other NHST-titles.

Jesper Nørgaard, Jysk Fynske Medier 2020:

It was a pleasure working with Aptoma during the setup-project. Our inquiries and needs were timely answered. Aptoma keep what they promise. I like how they say no instead of maybe, when necessary. We now have an editorial production workflow appreciated by both journalists and editors. We look forward to refining our workflow further together with Aptoma, to our mutual benefit.

Christian Stavik, Berlingske Media 2018:

Our bounce rate has never been lower, and reading time has never been higher on The quality of DrEdition as a technology and Aptoma’s product and technology advice has been crucial for our accomplishments. We now consider our front page performance to be best in class.

Trond Sundnes, NHST Global 2018:

We are seeing up to 15 pageviews per visit, on average, when using Swipe Editions to publish our national daily in the evening.

WAN-IFRA, 2015

Aftenposten+ powered by Aptoma and Agens technology wins price for world's best tablet newspaper app. A further progressed version of the same article layout technology is now powering Print Automation.

Designer and judge Mario García to describe it as, “One of the best newspaper tablet editions: clarity of navigation, excellent combination of short and long content. Good photography and an overall look and feel that reflect the spirit of Aftenposten. Bravo.”

Espen Olsen Langfeldt, VG 2014:

We can now provide a far better VG+ product that creates a more active reader and better sales, as well as a production solution with much lower staffing than we had when using tools from other vendors

Anette Mellbye, Aftenposten 2014:

Already at the first LayoutPreview demo we were hooked. As the CEO of Aftenposten Mobil, I could immediately see that LayoutPreview could increase the value of our Aftenposten Pluss product.

Before introducing LayoutPreview into the workflow, user adoption and user satisfaction to Aftenposten Pluss had stagnated. The new version now has received massive positive feedback, which is out of the ordinary when changing a product drastically.

Best of all is that the average reading time is now three times higher then on our web-products, and we he have seen a 40% increase in reader subscriptions during the summer!

From a cost perspective, the LayoutPreview layout automation features ensure that we can deliver design perfection to all our articles on both tablets and smartphones. Getting our editorial staff to work with LayoutPreview has been seemless — they love the creative flexibility and simplicity of use.

I can recommend LayoutPreview for any tablet or smartphone media product that aims for visual perfection and scaling.

From a cost perspective, the LayoutPreview layout automation features ensure that we can deliver design perfection to all our articles on both tablets and smartphones. Getting our editorial staff to work with LayoutPreview has been seemless — they love the creative flexibility and simplicity of use.

Håvar Bremer, VG 2014:

A key part of our great success is our ability to adjust content to exactly reflect the current most important events, minute by minute. It makes our readers return again and again throughout the day. DrFront enables us to do this with low effort and great results.

Per Valebrokk, E24 2011:

The introduction of DrPublish has resulted in a significant improvement in virtually every editorial process in E24.

Extending and plugging in to Aptoma services

Everything is headless, and is based on modern read/write APIs.

Our software services provide APIs for reading and writing data, as well as a flexible plugin system to adapt to your needs.

Add your own plugins to DrPublish to integrate your photos, videos and more from existing systems and databases. Add plugins or extensions to DrEdition to integrate your existing analytics, and more.

Add your own content sources to integrate to any writer to DrEdition. DrEdition does not require use of our writer DrPublish, which many of our customers are a testament to.

Webhooks ensure you can receive updates in other systems downstream upon save and publish on articles, front pages, print editions, and more. This also means you may run your own scripts and checks to verify things before they are published.

If you find yourself wanting to extend our products in a way that is not yet supported, this may require feature development from our team. If this is the case you can get in touch with or for an assessment of your needs.